Nail Your Brand Message
A laser focused one to one opportunity to identify and communicate your Wow Factor
Join the waiting list HERE so you will be the first to know when we go live
Unlock Your Entrepreneurial Dreams in 2025!
Ready to Build a Business Around Your Passion and Expertise?
This January, we’re bringing back a transformative program for just 14 dedicated participants. Don’t miss your chance to join this high-touch experience and start creating a business you love. Email me at melinda@melindacoss.com with your story to reserve your spot!
Are You Ready to Transform Your Life?
You’ve been dreaming about this. You know you’re an expert in your field, and with over 6.8 billion people online, the possibilities for monetizing your knowledge are endless. But taking that first step can feel overwhelming.
This program is your step-by-step roadmap to turn your expertise into a thriving, profitable business. Together, we’ll tackle the key questions holding you back and design a strategy that fits your life, passion, and goals.
Join the waiting list HERE so you will be the first to know when we go live
Who is This Program for ?
Perhaps you are in a corporate job and you have a great idea for a service or product business that you want to go solo with ?
Or maybe you are a professional or an academic with specialist knowledge that you feel you could consult on ?
Could be that you are retired and bored and simply want to turn your hobby into a profitable money machine.
In all the above cases this program will answer the four questions that are stopping you from taking action.
1. Is this idea marketable ?
2. Do I have what it takes to run my own business ?
2. How do I start ?
3. Where will I find customers ?
This program is designed to give you the confidence and strategy to enable you to get your business started.
Why This Program?
Working alone can feel really isolating so I have designed this high-touch, live group program to ensure you stay motivated and on track. During this program we will come together every two weeks on Zoom, with a supportive group of like-minded entrepreneurs in a classroom setting where I will personally hold your hand on this life-changing journey. What sets this program apart is the personal touch. You won't just be another face in the crowd; With a maximum of 14 people in your group, you'll have plenty of opportunities to interact directly with me, test your ideas share your challenges and, most importantly find tailor made solutions.
And that's not all! There will also be a private Facebook group where you can chat with and learn from your peers—fellow adventurers on the same path towards entrepreneurial greatness.
Your Schedule, Your Time:
The program consists of eight live workshops They are scheduled for 6 pm Paris time, so designed to accommodate diverse time zones. But don't worry if you can't make it live; we've got you covered. All recordings will be available in the group, and I'll be there to answer your questions.
Hard Work Bonus:
Plus, for those of you who do attend all eight sessions live, I'm offering a FREE 90-minute one-on-one session (value £900 at the end of the program. It's my way of saying thank you for your commitment to your success.
HERE IS WHAT YOU GET
Program Breakdown:
Introduction: In the first video, I will set the stage, defining the vision that drives us. It's the starting point for your entrepreneurial journey.
Live Session 1 - Self Assessment
Let's dive deep into understanding yourself, your strengths, and weaknesses. We'll tackle financial considerations, take you outside of your comfort zone, and address the emotional rollercoaster that comes with income fluctuations and with navigating a new industry. I'll guide you in cultivating a money mindset, setting intentions, and eliminating distractions.
Add ons: Live Q&A – Money Mindset Workbook.
Live Webinar 2 - Is This Idea Going to Work?
We'll explore branding, positioning, and how to validate your business idea. You'll learn how to stand out, identify your ideal customers, and get to grips with what you need to focus on and when.
Add-Ons: Live Q&A, Verification Workbook
Live Webinar 3 - Set a Solid Base
Discover the art of budgeting, building an audience and how to maximize your resources, We'll cover essential legalities and decide on the shape of your business and your format for delivering it.
Add-Ons: Webinar, Personal Budget Template, Live Q&A.
Live Webinar 4 - Dealing with the Demons
Navigating around shiny objects and staying focused is key. We'll set realistic targets, the steps you need to take to achieve them and we will make sure you confront your fears and celebrate your successes.
Add-Ons: Live Q&A, PDF Checklist.
Live Webinar 5 - Relationships
Balancing personal and business relationships is vital. Learn effective networking, and the power of 'giving' We'll also discuss creating personal boundaries, safeguarding your idea and leveraging competition for growth.
Add-Ons: Live Q&A, Initiatives PDF.
Live Webinar 6 - Time Management
Become the CEO of your time. Eliminate time-wasters, shift habits, and master time management techniques. We will also deal rabbit holes that exist just to throw you off course.
Add-Ons: Webinar, Live Q&A, Time Blocking Challenge.
Live Webinar 7 - Being Visible
Overcome visibility fears, embrace authenticity, and apply it to your brand. We'll dive into strategic partnerships, effective social media and A.I. usage.
Add-Ons: Webinar, Visibility Challenge, Live Q&A.
Live Webinar 8 - Scaling Up
Explore the expansion of your vision, team-building, financial strategies, fund raising and managing success.
Add-Ons: Live Q&A.
NB: I am not taking more than 14 people on this programme so that I get plenty of time to dig deep into your personal project.
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Dedicated Private Facebook Group
A safe space where you can network with your peers, form collaborations and ask me more questions.
+++ BONUS BONUS BONUS
For those who attend all 8 sessions live on Zoom I am offering a free 90 minute, one to one session at the end of the programme - value £900 !
This program is more than just a course - it's a transformational journey. Are you ready to make the leap and join me on this incredible adventure? Let's ditch the day job and go solo together!
Your dream business awaits.
Secure your spot now, and let's embark on this life-changing journey
I had a lot of internal conflicts and insecurities that I was uncomfortable discussing with others. You have a genuine way of encouraging while pushing your students to face their fears and stepping out in faith!! That’s what I love about you. I didn’t know how much my mindset was holding me back until I actually started working through the exercises. This was huge for me and lifted a heavy load that I was feeling but couldn’t actually explain to myself or those around me who keeps asking, “when are you launching.” The one conversation gave me the confirmation that I need to be flexible and modify my plans. I now have a much clearer vision of how to proceed. You’re awesome.
Gisele P.
Wonderful course and Mentor really felt like my plans were thought about thoroughly with a great interest and wanted to provide value and actionable takeaways in order for me to clarify my vision around the brand.
The deeper insight into my own story and how this could translate into the brand identity more and all the add ons that could be possible within the business. No nonsense, good sense and a thinker outside the box. Very insightful and helpful.
Thank you Melinda, a pleasure to work with you too. A great investment made!
Emily K. UK.
Wonderful! Melinda was very engaging, insightful, personable, and honest.
I found the session was very useful. She provided excellent feedback on what I have done so far with my brand, what is missing, what to consider changing, and several areas to focus on to further my niche in the men's grooming world. I value her honest critique. I have a clearer direction now on where to take my brand and where not to waste money. Melinda inspired some hope that I can make it in this industry. I'm running around with a notebook in my hand as ideas pop into my head from her suggestions.
I feel the session definitely lived up to my expectations. Melinda is an expert in growing successful businesses and she know the struggles of those just starting out. That is very meaningful to me. I expected an honest assessment of what I have done so far, as well as some advice on what next, or what to improve. She hit it straight on with an honest assessment, what was missing, what to improve, and how and where to use my strengths. Melinda’s advice is invaluable to me. I am super excited to move forward.
Mary A. USA.
I started this program with many uncertainties about what I wanted to do and I finish it with a vision of my future business. It needs to mature, I know that it will evolve but it's a vision nonetheless. I have tools to help me work on it and I know which
blocks and mindsets I have to work on. I'm well set!
I appreciate how Melinda listens to our projects and knows how to guide us without interfering with our choices. It's truly on our own terms. Last but not least, I love our small (but soon growing I'm sure) community and the support we gave each others
Ilhem O.
Being an entrepreneur isn’t easy. Let’s start with that. You have a clear business plan. Perfect! And, you’re an entrepreneur, which means you are intelligent, committed and equipped to work very hard.
While you are taking care of production, packaging, copy, web-development, photographs, social media, accounting, employees, taxes, and compliance... there is something else happening - CHANGE. The market is dynamic! It changes and so do you. It’s ok. It’s energy and growth in action. Melinda has the experience, intellect, and honesty to help you navigate shifting trends. She can help interpret how these changes relate to your brand. She will listen, then offer guidance to support an empowered mindset. As a brand mentor, Melinda, can be a very effective “true north” relationship in your toolbox.
Carol M - USA
Melinda is amazing! I came to this program with several wild ideas ; I have now found my path.
Jane Frances A.
THANK YOU SO MUCH Melinda !!! This course has been a great experience and has given me so much insight.
Jessica M.
A Bit About Me
Thirty years ago I started out as a single mum with no qualifications and three under twos to support. I wrote a list of what I could possibly earn money at and it was a very short list….. I could type, I could write great letters and I could knit.
Since then I have built three six figure businesses – one in the craft industry, (I’ve written 30 internationally published books on crafts), one in designer knitwear (which I created and sold worldwide) and one with handmade soap and natural cosmetics. (from my kitchen I built what became the largest handmade soap company in the UK supplying all the supermarkets and major store groups.)
For the past 20 years I have coached over 250 entrepreneurs helping them find the courage and discipline to monetize their passions and build their own empires. I found my true purpose and I love it.
Today I live in The People’s Republic of Facebook and in glorious South West France with my doga, ‘Raphy’ & "Benji" my cats ‘Chanel’ 'Mimi', 'Harry',' Maurice' and 'Bertie' and my two chickens 'Sophie' and 'Marilyn'.
Let's make this new business of yours fly!
Join the waiting list HERE so you will be the first to know when we go live
Key benefits from this programme.
The chance for you to get a really informed, objective and in depth view on your brand story from a highly acclaimed industry coach. Over the last 20 years I have coached over 250 entrepreneurs and helped many of them to build brilliant skincare brands. I have learned a great deal from my clients and I can tell you for sure that above all, success starts with a highly powerful brand story and to create that you need an experienced and objective view. Often, with all the time and effort we put into building our businesses we get too close and fail to see what is right in front of us; the power of our own story and personality and how we can weave it into our brand and turn ordinary into extraordinary.
You've done the work and your brand is out there but its just not gaining traction ? That could be because you don't know who your customer is or it might be that you are using other people's marketing techniques rather than your own. The marketing world is changing at a frightening pace and people are bored seeing the same old things. In our strategy session we will not only nail your brand story but we will also work on a tailor made solution and the best methods you can use to shout about it.
Once you are absolutely clear on what your brand represents and how to communicate it you will make your customers feel as if they are part of your family, create brand loyalty, engage your customers and keep them inspired and keen to buy your products.
The Sessions are fortnightly and between 60 & 90 minutes long including the live Q&As. Homework should take you approximately 45 minutes a week but you can work at your leisure.
Absolutely. The basic principles and strategies you will learn relate to your personal ability to build both product and service based businesses.
The investment required is £950 if you make a single payment or 3 monthly payments of £380.00
Whilst you will get a lot of my personal attention in this group programme. I also offer one to one coaching packages where I can hold your hand and support you through this journey. If this interests you email jayne@melindacoss.com and she will set up a free 20 minute Discovery call where we can talk and decide whether we are a good fit
